Avocado: from cultivation to shop!

Our avocados are full of flavour because they are left on the tree about 2 weeks longer than other avocados on the market. The later harvest ensures that the oil content of the fruit is perfect. Would you like to know more about our avocados in the shop? Check it out here!

Growth & Harvest
Depending on the climate in a country and a few other factors, a particular rootstock is chosen to be planted. The rootstock is grafted with the Hass variety after several months. Eventually it takes an average of a year and a half to two years before the trees are planted in a permanent place. After this it takes two to three years before the first avocados grow on the trees. Our avocado growers wait to pick the fruit until the oil content is perfect. The delicious creamy and nutty flavour is obtained by the oil in the avocado. All kinds of factors influence the development of the avocado. Samples are taken to see if the avocado is mature enough to harvest. They check the oil and the dry matter content. After a positive test the fruit is harvested by hand. After harvesting, the avocados are taken to the pack house. In the pack house, the fruits are weighted, washed, cooled back to 5 °C and shipped to the Netherlands in special containers with controlled temperature and air values.

The ripening of avocados
When the fruit arrives at Nature's Pride they get a quality check. Then the ripening supervisors determine the ripening process for every pallet and adjust the humidity and the temperature accordingly. This way the climate of the country of origin is reproduced. All the avocados go through a specific selection process so only the best products receive an EAT ME sticker. You can find more information about the ripening process here.

Packaging options
Avocados are packed according to the clients wishes. The most frequently used packaging of the Hass avocado is 16 or 18 in a box (with an EAT ME sticker). Did you know that we packed 9,3 million boxes of avocados in 2016?
Ready to eat avocado on the shop's shelf
Finally, your customers can find a perfectly ripe avocado in your shop. Ready to enjoy straight away! Inspire your customers with our surprising avocado recipes. 

Read recipes

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Importer unique fruit & vegetables | Nature's Pride

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  • Importer unique fruit and vegetables
  • Evaluating and looking to the future together during Fruit Logistica

    With pleasure the Nature's Pride team looks back on Fruit Logistica 2019. Our accessible stand provided an ideal platform for talking to growers, customers and other interested parties face-to-face.

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    Evaluating and looking to the future together during Fruit Logistica
  • Apeel and Nature's Pride team up to take the food waste fight to Europe

    Together with Apeel Sciences, a World Economic Forum Technology Pioneer and one of TIME Magazine's 50 Genius Companies, we are fighting against food waste. Subject to EU regulatory approval, we will integrate Apeel's plant-derived food waste prevention technology in our avocado chain. This will double the edible shelf life on average.

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    Apeel and Nature's Pride team up to take the food waste fight to Europe
  • Visit Nature's Pride at Fruit Logistica On 6, 7 & 8 February, Nature's Pride will be present at the Fruit Logsitca fair in Berlin. In addition to the wide range of fruit & vegetables, we give visitors a unique insight into various innovations and present our sustainable business plan with goals for 2023. Read more
    Visit Nature's Pride at Fruit Logistica
We source the most flavourful berries
We source the most flavourful berries Our worldwide network of professional growers assures that we are able to supply tasteful produce of consistent high quality every single day.

Unique fruit & vegetables

Nature's Pride supplies 230 unique fruit and vegetables from 59 countries. From Ready-to-Eat and exotic fruit and vegetables to the most delicious berries and off season products. View all products
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